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Nonprofit News, Tech & Marketing Stories from Whole Whale, a Nationally Recognized Nonprofit Marketing Agency for over a decade. Founded in 2010, Whole Whale is a B-Corp that runs analytics, digital advertising, Google Ad Grants, and SEO for nonprofits.
Nonprofit News, Tech & Marketing Stories from Whole Whale, a Nationally Recognized Nonprofit Marketing Agency for over a decade. Founded in 2010, Whole Whale is a B-Corp that runs analytics, digital advertising, Google Ad Grants, and SEO for nonprofits.
Episodes

Monday Mar 13, 2017
064: The Happy Healthy Nonprofit Author interview Beth Kanter, Aliza Sherman
Monday Mar 13, 2017
Monday Mar 13, 2017
We interview the Authors of The Happy Healthy Nonprofit - Beth Kanter and Aliza Sherman.
The Happy, Healthy Nonprofit presents realistic strategies for leaders looking to optimize organizational achievement while avoiding the common nonprofit burnout. With a uniquely holistic approach to nonprofit leadership strategy, this book functions as a handbook to help leaders examine their existing organization, identify trouble spots, and resolve issues with attention to all aspects of operations and culture.
- Beth Kanter is the author of Beth’s Blog: How Nonprofits Can Use Social Media, one of the longest running and most popular blogs for nonprofits. Beth has over 30 years working in the nonprofit sector in technology, training, capacity building, evaluation, fundraising, and marketing. Beth is an internationally recognized trainer who has developed and implemented effective sector capacity building programs that help organizations integrate social media, network building, and relationship marketing best practices. Beth is an expert in facilitating online and offline peer learning, curriculum development based on traditional adult learning theory, and other instructional approaches. She has trained thousands of nonprofits around the world.
Aliza Sherman first went online in 1987. In 1995, she started the first woman-owned Internet company, Cybergrrl, Inc., and the first global Internet networking organization for women, Webgrrls International. Newsweek named her one of the “Top People Who Matter Most on the Internet." In 2009, Fast Company called her one of the “Most Powerful Women in Technology.” She is the author of 10 books including The Everything Blogging Book,The Complete Idiot’s Guide to Crowdsourcing and Social Media Engagement for Dummies. She consults and trains executives and teams at companies and nonprofits on leveraging digital technologies to build more meaningful connections with customers and constituents.

Monday Feb 27, 2017
063: How Video Games Can Save the World - Author Asi Burak
Monday Feb 27, 2017
Monday Feb 27, 2017
We interview Asi Burak, author of Power Play: How Video Games Can Save the World and we investigate what is behind this bold claim.
Asi serves as the Chairman of Games for Change (G4C), an influential organization with the mission to celebrate the positive power of digital games. G4C produces the Annual Games for Change Festival in New York City, now part of the Tribeca Film Festival. He is often interviewed by international media, and has been invited to speak at conferences and institutions including TED Talks, Harvard Kennedy School, the Clinton Global Initiative, Sundance, the Skoll World Forum, CES, SXSW, and the US Army War College.

Monday Feb 13, 2017
062: Author Interview - Mission Control
Monday Feb 13, 2017
Monday Feb 13, 2017
We interview Liana Downey the author of Mission Control, How Nonprofits and Governments can focus, achieve more, and change the world.

Wednesday Dec 21, 2016
061: The Foxiest Fundraising Data To Explore From MJFF
Wednesday Dec 21, 2016
Wednesday Dec 21, 2016
Live from our WWULive training series we talk with the top data analysts from the Michael J Fox Foundation about how they use fundraising data to increase results.

Tuesday Dec 06, 2016
060: How to make your Cause More Effective at Fundraising
Tuesday Dec 06, 2016
Tuesday Dec 06, 2016
Special interview done at our WWULive event focused on doing more with donor data. We interview Greg Cohen the Associate Director of Cause Effective about how they approach fundraising.

Monday Nov 21, 2016
059: Domains that are saving the environment: Announcing .ECO
Monday Nov 21, 2016
Monday Nov 21, 2016
The top level domain (TLD) .ECO is being released starting in 2017 and we talk with the founders of this initiative to see how it works under the hood. Trevor and Jacob, the co-founders of BigRoom.CA also announce the exciting grants for early subscribers to park their desired .ECO names. Check out NIC.ECO/grants for more information.

Thursday Sep 22, 2016
058: Food from Tablets to Tables & The Metrics of Dignity
Thursday Sep 22, 2016
Thursday Sep 22, 2016
We interview Daniel S. Reyes, the Deputy Executive Director from NY Common Pantry about their choice pantry program.
Common Pantry transitioned to its digital system five years ago, in an attempt to offer greater choice to its more than 300,000 annual visitors. Before the move, volunteers simply created the same package of items for everyone based on family size. Now 10 percent of the organization’s customers order online, while the others use on-site tablets. With an assist from volunteers, they scroll through options in each of five MyPlate food groups. The menu, translatable into Chinese and Spanish in addition to English, includes pictures of each item to combat any literacy challenges. Once a list is submitted, a ticket is printed in the packing room, where volunteers immediately fulfill the order. Time from log on to ready-for-pick- up is about 15-20 minutes.

Monday Aug 15, 2016
057: Golden Moments with Golden Volunteer
Monday Aug 15, 2016
Monday Aug 15, 2016
Volunteering makes happier people, but sometimes finding the right volunteer match can be difficult. The Golden app takes what each of their users like to do in their free time, and matches them with a volunteer organization. Today, we speak to Sam Fankuchen, the founder and CEO of Golden, about how Golden strives to improve volunteerism for both the volunteer and the nonprofit that is hosting the volunteers.

Thursday Jul 28, 2016
056: Technology Trends for Tomorrow with Future Today Institute
Thursday Jul 28, 2016
Thursday Jul 28, 2016
From Pokémon Go to gene editing, it is safe to say that technology is developing at an extremely rapid pace. In this day and age, it is impossible to avoid technology because it intersects everywhere within our personal and private lives. Amy Webb, CEO and founder of Future Today Institute, takes us through some of our current trends and the process behind how their organizations plans for the future of technology.

Wednesday Jul 20, 2016
55: How we built a successful web product MVP with $100
Wednesday Jul 20, 2016
Wednesday Jul 20, 2016
In 2016, Laura Clevenger, the Whole Whale Impact Whaler took on the challenge of building an RFP generator. With $100 she built the SNORKL website and RFP tool to see if nonprofits would use it. Surprise! It actually has been working to help many nonprofits simplify the RFP process. We talk about what went right and how other organizations may use this same process to test product ideas they have.
