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Nonprofit News, Tech & Marketing Stories from Whole Whale, a Nationally Recognized Nonprofit Marketing Agency for over a decade. Founded in 2010, Whole Whale is a B-Corp that runs analytics, digital advertising, Google Ad Grants, and SEO for nonprofits.
Nonprofit News, Tech & Marketing Stories from Whole Whale, a Nationally Recognized Nonprofit Marketing Agency for over a decade. Founded in 2010, Whole Whale is a B-Corp that runs analytics, digital advertising, Google Ad Grants, and SEO for nonprofits.
Episodes

Friday Jan 15, 2016
044: Using Marketplaces to Move Hunger
Friday Jan 15, 2016
Friday Jan 15, 2016
This week we talked with the founder of MoveforHunger.org, Adam Lowy about they built a platform that helps save the food that is normally wasted when people move.

Tuesday Dec 08, 2015
043: Monetizing Your Nonprofit's Core Competency
Tuesday Dec 08, 2015
Tuesday Dec 08, 2015
Interview with Steve Vick the founder of Nonprofit Ally and Noble Paws. He talks about his inspiration and approach to creating both organizations in a way that supports revenue and makes a difference in the world.

Wednesday Nov 18, 2015
042: Turning Small Actions into Big Wins with Change.org
Wednesday Nov 18, 2015
Wednesday Nov 18, 2015
Change.org is the largest website for petitions on the internet with over 100 million users. Petitions can be a powerful way to engage an audience and draw attention to an important issue in the world. We interview Meghan Teich, the west coast client manager about the best way for nonprofits to leverage the platform.

Monday Nov 09, 2015
041: Reading Literacy On Call for Lower Schools
Monday Nov 09, 2015
Monday Nov 09, 2015
TutorMate is a program run by Innovations for Learning that connects trained, remote volunteers to help younger students with reading literacy. We talk with Dan Weisberg, the National Director of TutorMate about how they developed and scaled the program.

Friday Oct 16, 2015
040: Bots don't donate, so don't pay to reach them
Friday Oct 16, 2015
Friday Oct 16, 2015
A conversation with ad fraud expert Dr. Augustine Fou about how bots are still tricking ad buyers. Also what to look out for in your analytics.

Friday Sep 25, 2015
039: How to win online voting competitions
Friday Sep 25, 2015
Friday Sep 25, 2015
Nonprofit voting competitions are like fads that come and go. They pit nonprofits against each other to see you can get the most votes in order to win the prize. Mark Horvath, the founder of invisiblepeople.tv has participated and won some of these competitions but the greatest tip he has is actually not to play them at all.

Tuesday Sep 01, 2015
038: Stop apologizing and start volunteering with @NewYorkCares
Tuesday Sep 01, 2015
Tuesday Sep 01, 2015
New York Cares is the leading way to volunteer in New York City. This interview with Gary Bagley, the executive director, covers how they think about using data to increase meaningful volunteering in the city.

Wednesday Aug 19, 2015
037: Growing Change @Greenpeace with the MobLab
Wednesday Aug 19, 2015
Wednesday Aug 19, 2015

Saturday Aug 01, 2015
036: Where to start with online course creation for your organization
Saturday Aug 01, 2015
Saturday Aug 01, 2015
The world of elearning and online courses is growing by the day, so how can your nonprofit begin to play with this growing tech? Here how Julie Leary, the digital strategy whaler at Whole Whale has created an online course that has trained over 200 students about the Google AdWords Grant in 3 months.

Tuesday Jun 16, 2015
035: Should you go out of business to achieve the greatest impact?
Tuesday Jun 16, 2015
Tuesday Jun 16, 2015
In depth conversation with the founders of ChangeBetter.org about their journey starting and how they approach the sector. Sometimes you need to merge with larger organizations to achieve the true mission of your organization. Founder Amanda Ashton and Ellie Zietlin discuss their approach to helping nonprofits discover their impact model.
