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Nonprofit News, Tech & Marketing Stories from Whole Whale, a Nationally Recognized Nonprofit Marketing Agency for over a decade. Founded in 2010, Whole Whale is a B-Corp that runs analytics, digital advertising, Google Ad Grants, and SEO for nonprofits.
Episodes
Wednesday Nov 14, 2018
Wednesday Nov 14, 2018
The Chief Innovation Officer, Asha Curran shares the story of how the 92nd Street Y created the epic day of #GivingTuesday. This day of giving follows Black Friday and Cyber Monday in the US and has been adopted on various days across the globe. In 2017 it raised over $300M and there is no way it would have grown to this level if the 92nd Street Y hadn't done one critical thing when they designed it...
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