Episodes
Monday Sep 23, 2019
143: Why Out-of-the-box Analytics Fail - Simo Ahava
Monday Sep 23, 2019
Monday Sep 23, 2019
This week's interview is with Simo Ahava, who is a partner and co-founder at 8-bit-sheep and also has been a Google Developer Expert for Google Analytics and Google Tag Manager since 2014. Simo's blog has a singular purpose: To tell complicated stories in a simple, understandable, and actionable way at simoahava.com. We discuss why out-of-the-box implementations of tools like Google Analytics to track web data fail to capture and show the most important business needs. Simo also shares what a bounce rate actually means and how organizations can better leverage their own web data.
Version: 20240320
Comments (0)
To leave or reply to comments, please download free Podbean or
No Comments
To leave or reply to comments,
please download free Podbean App.