Using the Whole Whale - A Nonprofit Podcast

125: How to grow app and podcast audiences - Charity Miles

We talk with Gene Gurkoff, the founder of Charity Miles about how he has grown their user base to over 250k monthly active users and a successful podcast that supports their community. 

124: Instagram Donation Stickers: #MakeStoriesMatter

On May 1st, 2019 Instagram launched a new giving tool, we discuss how to make Instagram Donation stickers.

Olivia Marlowe-Giovetti from our team about different story strategies to try to raise money for your nonprofit.

123: Using the Press to Tell Your Story

We talk with Chandra Hayslett, Communications Director at Center for Constitutional Rights about how she leverages the press to tell CRR's story. Chandra is a Pulitzer-prize winning executive with 21 years' communications experience (10 in communications and 11 in journalism) with sound awareness in developing and implementing integrated marketing and communications plans that advance clients’ goals in the B2B, B2C and non-profit spaces. 

 

122: How to Run an Apps for Good Gathering

We attended the http://publicgoodapphouse.org on March 29th, 2019 to learn more about this great event and the showcased apps. Then the organizer, Susan Tenby, the Director of Community + Partnerships for Caravan Studios, a division of TechSoup shared how she organizes these gatherings. 

121: Start your Nonprofit Capital Campaign Right Now

We discuss why right now in 2019 is the absolute best time in history to start a capital campaign for your nonprofit. Increased wealth, wealth transfer events, and tax climates are aligning and who knows how long it will last before the next economic slowdown. 

CJ Orr of The Orr Group walks us through the why now AND how-to for running your capital campaign. 

 

Resources

• The Orr Group website
• The Orr Group on Twitter
• Digital Fundraising strategy

 

120: (short) Facebook is not a social media platform

A short monologue about why Facebook is not a social media platform if you are an organization, it is an Ad Platform. We talk about basic ads strategy and how to think about using $100 per month to test it.

119: Why 350.org Dismantled Their 'Digital Team'

How 350.org, a very tech-savvy, global environmental organization changed their approach to the internal digital team. Hanna Thomas, the Chief Product Officer explains how the organization made this transition to a product mindset. 

118: Elevator Pitch-off with 37 Vendors at #19NTC

We gave 37 software vendors 15 seconds to pitch what their product is and what it does. This is a fun tour around the Nonprofit Technology Conference and an opportunity to listen for what you think works and might work for your organization. 

117: Using Local Podcasts for a Purpose

We interview Lucas Griffin about how he is using the Bushwick Podcast to share stories and news happening in Bushwick. The series celebrates local culture, explains the factors driving change in the community, and shares resources to help people in the neighborhood shape the future of Bushwick for the better.

116: The logic of good IA to improve websites

We interview Sam Raddatz, CEO and Lead Information Architect of the Logic Dept. She also plays an active part of the international IA community, Sam was elected to Information Architecture Institute’s board as Director of Events and Programming where she oversees the coordination of World Information Architecture Day.

Nonprofit podcast resources available on our site.