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Nonprofit News, Tech & Marketing Stories from Whole Whale, a Nationally Recognized Nonprofit Marketing Agency for over a decade. Founded in 2010, Whole Whale is a B-Corp that runs analytics, digital advertising, Google Ad Grants, and SEO for nonprofits.
Episodes
Wednesday Mar 19, 2014
Wednesday Mar 19, 2014
We talk to the Chief Product Officer of Global Giving about A/B testing with Optimizely and discuss how to think about testing your site. Then discuss how the Obama digital team used A/B testing to drive an extra $60 Million in donations.
Monday Mar 17, 2014
Monday Mar 17, 2014
We talk about the National Technology Conference with the CEO of NTEN, Amy Sample Ward. Find out their tricks to create surveys and listen to an awesome pirate band.
Tuesday Mar 11, 2014
Tuesday Mar 11, 2014
Big Data is revolutionizing the way we live, communicate and do business. The only way we will be able to leverage it in our nonprofits is if we understand the people, process, and products that can help us create a data culture.
Tuesday Mar 11, 2014
Tuesday Mar 11, 2014
The concept of using the whole whole is an idea that looks at how we can treat data and technology the way that the Inuit used the whole whale as compared to the whalers of the 1900′s.